S2E9 / Tell valuable stories with Andrew Thorp

Andrew is a specialist in business communication. His mission is to help business leaders be more confident and persuasive when telling their story.

KEY LESSON

The art of storytelling

HIGHLIGHTS

01:48 Waterstones in your lounge
03:59 One word equity
07:26 Benefits of storytelling in business
14:14 Not quite Kermode and Mayo
19:19 Packaging a message
23:18 Advice to younger self
25:07 Key lessons
26:13 Close

Our podcasts now come with embedded chapters — this means you can fast-forward or replay your favourite parts of the episode!

REFERENCES

Andrew Thorp
https://andrewthorp.co.uk

A really helpful and recent video from Andrew:
6 reasons to embrace storytelling in business