Waving the simple stick

When is good enough—good enough?

I’ve been updating our website again. (I know. I know what you’re thinking). Never 100% happy with the content or layout, I’ve gone back to basics—again. How can we apply the less is more approach?

Fewer pictures, more impactful videos. A simple structure that’s easy to follow. A more personable voice, that talks about benefits, rather than features.

We’re getting there. And the aim is to have everything uploaded, updated and refreshed before end-April. In the meantime, please be patient if you see a few typos or it looks a bit rough around the edges.

Always improving. Always learning.

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Marketing material

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Dealing with poor attitudes